For teams choosing developer-owned quality
Build Your Quality Foundation
You want developers to own quality, without necessarily hiring a QA team. I provide the specialist QA expertise to establish a practical testing, automation and release foundation—then equip your engineers to take ownership.
One service · Two stages
Specialist QA expertise now. Developer ownership next.
Wanting developers to own quality is a valid operating choice. But ownership alone does not create a testing strategy, trustworthy automation or clear release decisions. I build that missing foundation with your engineers, with the goal of handing it over—not creating a permanent dependency. The diagnostic also checks whether your product risks warrant dedicated specialists.
QA & Release Risk Diagnostic
Review product risk, developer testing, CI/CD, releases and ownership. Define the minimum foundation engineers need, including where specialist input may be warranted.
Quality Foundation Sprint
If you decide to continue, we build the agreed foundation with your developers, coach its owners and complete a planned handover.
Stage 01 · Diagnose
Find the foundation your developers need to succeed.
Drawing on my formal Release Manager role at Amazon Fire TV and release-process responsibility at Delivery Hero, I assess the whole delivery system—from the first code change to release and production feedback—to determine which specialist foundations developer-owned quality needs.
Critical product risks
Where failures would have the largest business or customer impact.
Engineering quality ownership
Who designs tests, makes trade-offs and decides when the product is ready.
Release and regression
Existing delivery cadence, readiness criteria, deployment risks and regression pain.
Testing & automation readiness
Coverage, repetitive work, engineering ownership and the quality of existing tooling and data.
Incidents and feedback
What production defects reveal about the current engineering and release process.
Developer-owned model fit
Whether developer ownership fits your product risks and where specialist QA input or hiring would still add value.
Stage 02 · Build
From €12,000 · scoped after diagnosticBuild the foundation. Hand ownership to engineering.
If you decide to continue after the diagnostic, I work with your engineers to establish the agreed testing, automation and release-readiness practices. Developer coaching and handover are included—not an optional extra. If useful, an AI-agent pilot can be scoped separately. See my shared AI approach ↗
Design
Design for developer ownership
Identify critical journeys, agree risk-based test strategy, define developer responsibilities and set clear release-readiness principles.
Embed
Embed practices with engineers
Introduce agreed testing and release routines, prioritize reliable CI/automation checks and coach the engineers who will own them.
Hand over
Transfer ownership, not dependency
Coach named owners, document the minimum playbook, review results and complete an agreed handover checklist.
Typical outputs (agreed in scope)
- Risk-based testing strategy and clear developer ownership
- Release-readiness criteria and a practical regression approach
- Prioritized CI and automation improvements
- Developer coaching, operating playbook and signed-off handover checklist
What this does not require
- Hiring a permanent QA department by default
- Rewriting everything into a generic test framework
- Outsourcing day-to-day testing to me
- An ongoing retainer after handover
The €1,500 diagnostic is purchased separately. The implementation fee, deliverables, developer coaching and handover milestones are agreed after diagnosis; prices exclude applicable VAT.
Discuss developer-owned quality →After the build
Your engineers take it from here.
Handover is part of the sprint itself: named engineering owners, practical documentation and coached adoption—not a third paid phase. You gain the specialist QA foundation without committing to a permanent QA department or consultant.
If changing product risks later justify a dedicated QA team, you can move into Improve Your QA Function. Discovery and implementation already completed count as the foundation, so we do not sell the same work twice.
Your developers can own quality. Give them the foundation to do it.
Tell me about your product, release challenges and engineering model. We will decide whether the standalone diagnostic is a useful first step.